Six ideas to drum up business and cut costs at the start of the year
Once the Christmas and New Year rush is over, many businesses enter a lean period that can last until Spring. Lots of us overspend at the end of the year, so it’s not surprising that customers wait until their finances are back on track and under control before spending on non-essentials or luxuries.
It’s not just retail businesses that can suffer in this lean time; service industries also experience a lack of orders, particularly B2C service businesses who rely on consumers digging into their pockets to pay for installations or perhaps building work on a house.
But here’s the good news, you don’t have to sit there and wait for the customers to come through the front door, to call or fill in your online enquiry forms. With a bit of imagination, some basic techniques and graft, you can quickly get proactive and drum up business. So, let’s get creative and look at your options.
11 Feb 2022